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China Expresses Sadness, Not Surprise, At The Downgrade, Ironically Communicating A Stance Advisors Might Take
China's response to the U.S. downgrade has been remarkably balanced. Strangely the Communist party stance might serve as a model for advisors explaining this unhappy development to their clients.
Sure, you can focus on how Beijing is reportedly "flaying" Washington over this. But drill down.
China's official Xinhua news agency also provided a spectacularly lucid take on the situation laying out all the triggers, historical context, and a few prospects for where we might go now.
If you haven't put something together yet for your clients, this is a great place to look for ideas.
Xinhua actually got most of the venom out of its system a few days ago with a signed editorial praising Congress for kicking the debt can down the road by about "an inch."
Since everything Xinhua does is approved by the government, you can bet this reflected something like Beijing's real response to the long wrangle over the debt ceiling.
"Madcap farce" features prominently in the text, somewhere between "failing to defuse Washington's debt bomb" and "grueling game of chicken."
And as for whether China will start dumping its $1 trillion in Treasury debt any time soon, I personally don't see it.
They're understandably a little concerned and frustrated.
But with a full 31% of their currency reserves in dollar-denominated assets, they can't exactly shift gears immediately without taking a catastrophic loss and effectively ending the global credit markets.
And if they wanted to do that for some bizarre reason, why did they add a net $40 billion to their Treasury holdings over the last year?
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In today’s times, when consumers have become more demanding and tech-savvy, financial advisors must use content marketing to attract, inspire, engage, and convert their prospective customers.
A good content strategy is focused on developing and distributing consistent, valuable content to engage and retain prospective customers and target audience, via your website. Our content library provides financial advisors with fresh, high-quality financial content that is updated regularly, improving SEO along the way. And our automated e-newsletter and social media tools allow advisors to reach out to clients and prospects in an easy-to-use manner, providing frequent touch points for optimal brand building.
- Differentiate you from competitors
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See how easy it is to get started with our all-in-one digital marketing platform that drives leads, encourages referrals and increases client engagement.
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Advisor Products delivers high-quality, FINRA approved financial news articles and branded weekly financial videos published automatically to your financial advisor website. We also offer marketing tools like our easy-to-use financial blog, automated financial enewsletters, social media marketing tools to help financial advisors disseminate content quickly and easily.
Advisor Products delivers high-quality, FINRA approved financial news articles and branded weekly financial videos published automatically to your financial advisor website. We also offer marketing tools like our easy-to-use financial blog, automated financial enewsletters, social media marketing tools to help financial advisors disseminate content quickly and easily.
