Marketing Tips

Search Engine Optimization

Learn the top factors that affect your search listings, tips for website construction, how to develop and organize SEO-friendly content, how to use Google My Business, and the importance of social media on SEO.
 

Email Marketing Tips

Learn about compliance, how to build your list, get suggestions on how to create a strong cam-paign, master the art of creating a powerful email, get tips on lay-out, learn how to create strong calls-to-action, and get subject line DOs and DON’Ts.
 

Facebook News Feed Draws More Criticism

After The New York Times reported that Facebook's news feed for users seemed to be favoring sponsored posts at the expense of content shared for free, Times reporter NIck Biltion says he received dozens of e-mails from people who owned small businesses and said they had also been affected by Facebook’s news feed changes.

Bilton says one small business says it is being told by Facebook to pay as much $7,500 to reach the core of its subscribers and their friends. The owner of the company said he spent $50,000 to acquire it Facebook fans and is now asking to be paid to reach them. “Had I known that we were going to be charged to reach those fans as well, we would of not spent a dime with Facebook,” the business owner is quoted as saying in Bilton's post.

Questions?

How and why does the Advisor Products system work?

In today’s times, when consumers have become more demanding and tech-savvy, financial advisors must use content marketing to attract, inspire, engage, and convert their prospective customers.

A good content strategy is focused on developing and distributing consistent, valuable content to engage and retain prospective customers and target audience, via your website. Our content library provides financial advisors with fresh, high-quality financial content that is updated regularly, improving SEO along the way. And our automated e-newsletter and social media tools allow advisors to reach out to clients and prospects in an easy-to-use manner, providing frequent touch points for optimal brand building.

  • Differentiate you from competitors
  • Expose clients and prospects to your brand message more frequently
  • Build an ongoing relationship with customers
  • Increase your follows and fans on social media
  • Drive more prospects to your website
  • Help convert prospects into leads
  • Increase number of pages indexed in Google
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Seeing is Believing.

See how easy it is to get started with our all-in-one digital marketing platform that drives leads, encourages referrals and increases client engagement.

 

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