The $325 billion in aid to business owners enacted into law is a good example of how Advisor Products is different from other marketing vendors. Our platform is built for delivering urgent important news to your clients, prospects and referral sources.
The platform is built to enable financial advisors to be better sources of financial news than mainstream media outlets. For example, by the time President Trump signed the $900 billion stimulus and relief bill on Dec. 27, 2020, a 50-minute presentation by Bob Keebler, CPA/PFS, was posted in our marketing dashboard for advisors to download. The transcribed presentation by one of the nation’s leading tax educators includes 60 slides. Bob Keebler’s slide cost just $600 a year and is one small part of the Advisor Products content marketing dashboard.
This video is one part of the dashboard. An article about the second tranche of Paycheck Protection Program loans was published on advisor websites last Thursday, and the video is being published on advisor websites today. Email newsletters about it were sent to clients last week, along with tweets for luring visitors to them. All the content is submitted to FINRA for review.
Streaming breaking news to your target markets, such as business owners, gets them hooked on your content, and that is what Advisor Products is great at.