Advisor Blog

Font size: +

Add An Event Calendar To Your Website


Advisor Products made it easy today for advisors to add an event calendar to their websites.



If you want to conduct webinars about investing, for instance, you can advertise those events from your website. You can also list offline events, such as client appreciation dinners, picnics, and other events you want clients and prospects to attend.



The video below shows you how to create an event calendar page from the AdvisorSites BackOffice and how to add an event.





Advisors can couple the event calendar page with a GoToMeeting or GoToWebinar license to leverage the event calendar. You can use GoToWebinar or Advisor Products Email Newsletter feature to email invitations.



If you create a webinar in GoToWebinar, you insert the registration link on your event page. Anyone visiting your site can thus sign up for your webinar.



After you conduct a webinar, you can edit its description and link to a replay of the webinar. Adding a list of all your educational and marketing webinars to your event calendar is a powerful marketing and client communications tool.



The event calendar also makes it easy to charge for events and accept payments by credit card through PayPal. To charge a fee for a webinar, you’ll need a PayPal account. PayPal gives you a link and button that you can add when setting it up an event in your event calendar.



The event calendar page alone won’t bring people to your webinars. You need to advertise the event and send emails to get people to sign up. But the event calendar page is a great way to show prospects about activities at your firm. If you host an online monthly webinar or an offline monthly client seminar, listing the events in the event calendar shows prospects that your firm is involved with clients and making an effort to educate and keep in touch with them.



The event calendar is one of many different types of pages you can add to your website yourself from the AdvisorSites BackOffice. You can also call our help desk at (888) 274-5755 for assistance. There is no charge for adding the event calendar page to your website.



Please let us know what you think of the event calendar. Will it be something you add to your website? How can we improve it?











eventcalendar.mp4 (12.88 mb)


Mysteries Of Search Engine Optimization Revealed
Advisors Putting Client Data At Risk

Archive

weekly-signup

Questions?

How and why does the Advisor Products system work?

In today’s times, when consumers have become more demanding and tech-savvy, financial advisors must use content marketing to attract, inspire, engage, and convert their prospective customers.

A good content strategy is focused on developing and distributing consistent, valuable content to engage and retain prospective customers and target audience, via your website. Our content library provides financial advisors with fresh, high-quality financial content that is updated regularly, improving SEO along the way. And our automated e-newsletter and social media tools allow advisors to reach out to clients and prospects in an easy-to-use manner, providing frequent touch points for optimal brand building.

  • Differentiate you from competitors
  • Expose clients and prospects to your brand message more frequently
  • Build an ongoing relationship with customers
  • Increase your follows and fans on social media
  • Drive more prospects to your website
  • Help convert prospects into leads
  • Increase number of pages indexed in Google
Please fill the required field.
Please fill the required field.
Please fill the required field.
Please fill the required field.
Please fill the required field.
Please fill the required field.
Please fill the required field.

Seeing is Believing.

See how easy it is to get started with our all-in-one digital marketing platform that drives leads, encourages referrals and increases client engagement.

 

SCHEDULE A DEMO